5 Easy Ways to Build Your Author Platform
By Maggie Ann Martin
So. You’ve been told that building your author platform is important. But you have no idea where to start. I’m here to tell you that it’s not as daunting or scary as it might seem! Here are five easy ways to build a community around you and your book.
1. Create a book blog
I actually can’t stress this one enough. Sparking conversations about books within the genre you are writing is an amazing way to understand what your potential readers enjoy, and connect with them over mutually favorite books.
2. Join Twitter chats. Frequently.
There seems to be a new literary Twitter chat going on every day now. Find one that is relevant to readers or writers in your genre, and make your voice heard. Keep up with the connections that you’ve made during the Twitter chat by following them and adding them to Lists.
3. Curate Twitter Lists
I firmly stand behind the idea that Twitter Lists are the most beautiful and glorious feature that Twitter has to offer. Lists allow you to monitor conversations happening by a certain group of people. So, you could create a Twitter List of people who participated in a chat you were a part of, or you could start a list of potential agents that you’re interested in submitting to. Carve out a specific amount of time a week that you would go on and interact with people on these lists to keep up with these connections.
My Lists right now are: Bloggers, BookTubers, Bookstagramers, Agents, 2017 Debuts, Authors, and then various pitch competition lists. Some of these lists are public, but most of them are private lists that only I can see.
4. Participate in a pitch competition
There are so many incredible authors being matched with agents every day through Twitter pitch competitions. Not only are they an awesome opportunity to get in front of reputable agents, but you’ll make loads of connections with other authors submitting their work for consideration. Some of my favorite pitch competitions that I’ve participated in are #PitchWars, #PitMad, and Sun vs. Snow (and there are SO MANY MORE).
5. Give something back to the community
If you’re really wanting to get engrained in a community, the best way to get to know fellow bloggers and authors is to host an event. This could be your own Twitter chat, a blog series (i.e. I hosted a blog series called Book Madness, which is basically March Madness for book characters), or buddy read with a group of people. So much of your support comes from online writing friends that you’ve met through any of the above ways.
And you don’t have to do all of these things at once! You won’t be able to build your entire author platform in one night. Gradually build up your participation within your writing community as you see fit, and as you have the time for.
About Maggie Ann
Maggie Ann Martin hails from Iowa City, Iowa but moonlights as a New Yorker. She has a shiny new BA in English and Journalism from the University of Iowa, the most welcoming literary community in the world. When she is not writing, you can find her binge watching TV shows or passionately fangirling over fictional characters on the Internet. The Big F is her debut novel.
About THE BIG F
Danielle effed up. Big time.
Danielle’s plans for the future were pretty easy to figure out… until she failed senior English and her single college application was denied. Suddenly she’s in hot water with very few options, because honestly who applies to a safety school when their mom is a semi-famous “college psychic”?!
Determined to get her life back on track, Danielle enrolls in her hometown community college with a plan: pass her English class and get back into Ohio State and her mother’s good graces. Romance isn’t on her radar… until she reconnects with her childhood crush and golden-boy-next-door, Luke.
Between family drama, first love and finding her own way, Danielle can’t help but feel a little overwhelmed. Thankfully she has her friendship with the snarky and frustratingly attractive Porter, her coworker at the campus bookstore, to push her to experience new things and help keep her afloat.One thing’s for sure: This time, failure’s not an option.
Thank you Maggie for compiling a quick list of suggestions for new authors! It can get overwhelming when you’re first starting out. We know our readers appreciate the time you took to share your experiences!
As always, thank you to everyone who has participated in this feature! Your words and advice are always happily devoured, and we love you all for helping us.
We hope you all have a wonderful rest of your week!